Stow Brand Standards
The following Stow Brand Standards Guide outlines the correct use of the City of Stow’s brand elements, including the logo, colors and fonts. All those associated with the city are required to follow this guide when using any element of the city’s brand.
If you have questions or need assistance contact the marketing team by emailing website@stow.oh.us, or calling:
Linda Nahrstedt, (330) 689-5159
Tracie McNutt, (330) 689-5149
Kristin Spicer, (330) 689-5157
Stow Brand Standards Guide (PDF)
Letterhead (no name)
Letterhead (with name)
You will need to go into the header and replace Mayor Pribonic's Name with your name.
Interoffice Memo Letterhead
Logos for the City of Stow
No other variations of these logos should be created or used for official City of Stow purposes.
The following image is the official logo for the City of Stow. This logo should be used on all official documents and electronic communication, such as stationary, forms, promotional materials, website, etc.
Logos need to be large enough to be legible, and they should not me squashed or stretched. Use the white version of the City of Stow Logo on dark backgrounds.
Note: To re-size a logo uniformly (in MSWord or Publisher), drag the image’s corner “handles” while holding down the “shift” key.
Stow Logo Main Horizontal (PNG) Stow Logo Main Horizontal (JPG) Stow Logo Main Horizontal White (PNG)Stow Logo Main Horizontal Reversed (PNG) |
Electronic files in the following formats are available: jpg, png
EPS and AI files are available upon request at website@stow.oh.us. These are used for printing on clothing, large banners, and signage, etc. Vector art is usually used for professional printing.
Original art should always be used when possible.
Colors for the City of Stow
PANTONE 1815 C and PANTONE 130 C are the colors of the City of Stow and are key elements in supporting the City of Stow’s brand.
Adobe no longer supports Pantone colors so other options (RGB, CMYK, HEX) are listed.
In most cases, the logo should be used against the following background colors: PANTONE: 1815 C, white or neutral light colors such as gray.
If used against black or dark colors, the white version of the logo should be used.
Fonts for the City of Stow
The official fonts used in the City of Stow logos are Mrs Eaves XL Serif Nar OT - Bold and Open Sans - Semibold. When applicable, these fonts should be used on official documents.
There are cases, especially when creating promotional materials for the city, that other fonts can and should be used. It is recommended that Arial Regular is used as a compliment to the official fonts.
When Mrs Eaves XL Serif Nar is not available use Libre Baskerville.
Mrs Eaves XL Serif Nar Font (Adobe products)